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How many designers are there in Lithuania and how many Lithuanian designs do we have? Is it visible only in ours or also abroad? One of the most important awards of the year for designers in Lithuania is the national design prize “GOOD DESIGN”. This is a national competition created on the initiative of the Lithuanian Design Forum to discover and mark the best design in the country – the works of Lithuanian designers. This year, for the ninth time in a row, the Lithuanian Design Prize “GOOD DESIGN” is awarded to the 10 best works in 10 categories.

Like every year, this year as well, the Lithuanian design prize “GOOD DESIGN” stuck to the concept of forming a commission of evaluators from design theorists and experts only from abroad. “Such practice allows Lithuanian design and its innovation and complexity to be critically noticed and evaluated by foreign standards. – says Gabija Vanagė. This year’s jury consisted of design experts from Estonia, Great Britain and Sweden.

“Speaking, discussing and evaluating the submitted projects, the calibration of each expert’s values ​​and evaluation criteria in their set became clear,” said Gabija Vanagė. Here, in an attempt to define good design, Commissioner Triin Jerei says that “good design is one that fits its purpose and context. First of all, it should be functional, but at the same time its sustainability should be as high as possible. Good design should be easy to understand for the user and user-friendly. However, visual appearance is also very important: good design should offer something new and interesting without sacrificing ease of use. ” are the words of British designer Robin Day: “I would think twice about designing things that no one needed and that didn’t last.” “So to change that, it’s important to understand,” says Triin Jeerei, “that good design should stand out in terms of style, material, and market demand.”

Stockholm-based Daniela Dichkova, CXM (Customer Experience Management) project expert, design team leader developing Lean UX processes for organizations, by trying to define what constitutes good design has come on seven distinctive features of it: intuitive (design should be organic and naturally user-friendly); purposeful (design should solve an existing problem in a practical and effective way), inclusive (people with different constraints will experience a product or service differently, and design should maintain equal access for all), engaging (intriguing design should bring pleasure and positive emotions, and more) better to help mitigate any negative experiences that may have been associated with the context of the object being used), innovative (design should be modern and reflect a new idea), honest (design should be thoughtful and capture all possible negative experiences and from the user experience), sustainable (related products and services should always be consistently represented on all platforms, thus contributing to a lasting and meaningful experience that can grow with the business).

Lefter Heretakis, designer, lecturer and also author and host of the popular European website Education Education Talks, says that “finally the one thing that designers must remember is that the one designs something, the reason a design looks in a certain way, it because, whether consciously or unconsciously, the results stem from the values of the designer. So, if we focus on designing from our ideals, our values then we will be closer to what I would call good design.”

So this is how the winners of this year’s national design prize “GOOD DESIGN”, chosen by an independent commission of experts (Triin Jerei, Daniela Dichkova, Lefteris Heretakis, Tiia Vihand) and the winners of the Audience Prize, who determined your votes for the Public voting!




FURNITURE AND LIGHTING – The playing table,

Designer: Ieva Prunskaitė

INTERIOR DESIGN – Interior Design of the Young Designer Prize 2020,

Designers: Vladas Suncovas, Monika Janulevičiūtė

INTERIOR ELEMENTS – Vase collection “Smoke”,

Designer: Elena Mieželė

CONCEPT – Splint for wrist and forearm injuries “Exo Oro”,

Designer: Gintarė Černiauskaitė

COSTUME DESIGN – Experimental clothing collection “Humane Update”,

Designer: Karolina Miciūtė

PUBLICATION – Education “Evening Stories for Lithuanian Girls”,

Designer: Ugnė Balčiūnaitė

FASHION ACCESSORIES – Jewelry ” METABOLISM | between utopia and reality “,

Designer: Gerda Liudvinavičiūtė


Designer: Gerda Liudvinavičiūtė

SERVICE AND SOCIAL DESIGN – Interactive educational exposition “About Crustaceans, Stingrays and Us”,

Designers: Martynas Birškys, Milda Šiulytė, Oleksandr Rogovets (DADADA Studio)


Designer: Barbora Adamonytė-Keidūnė

VISUAL IDENTITY – Website “Šiaulių bankas. Audio Stories”,

Designers: Gintarė Kavaliauskaitė, Jolita Galamb, Marius Kneipferavičius





FURNITURE AND LIGHTING – Sitting furniture “unstable”,

Designer: Linas Čeponas

INTERIOR DESIGN – Public Interior, Lithuanian Embassy in Prague,

Designer: Studio In Arch

INTERIOR ELEMENTS – Candlestick “Kál-nas”,

Designer: Studio Gray on Gray (Dovilė Aleksandravičiūtė, Justina Vilčinskaitė)

CONCEPT – City Purefier,

Designer: Elena Mieželė

COSTUME DESIGN – Clothing engineering solutions in the clothing collection “FF”,

Designer: Barbara Baranovska

PUBLICATION – Souvenir notebooks, note Lithuania,

Designer: Aurimas Grajauskas

FASHION ACCESSORIES – Jewelry “Reload” stones,

Designer: Ieva Laskevičiūtė

SERVICE AND SOCIAL DESIGN – Interactive Museum-Educational Space for Children “History Manor”,

Designers: ​​Miglė Vasiliauskaitė, Kotryna Zilinskienė, Ieva Cicėnaitė, Justė Maldžiūnaitė


Designers: Linas Kraniauskas, Domas Zinkevičius

VISUAL IDENTITY – Natix explanatory animation,

Designers: Otilija Morozaitė, Ignas Kairelis, Dovilė Macijauskaitė (Stepdraw)





Designer: Barbora Adamonytė-Keidūnė

INTERIOR DESIGN – Public interior “Lonas HOME”,

Designers: Jokūbas Jurgelis, Jūratė Volkavičiūtė (2XJ architects)

INTERIOR DESIGN – Large family houses, Interior of a residential house,

Designers: Aidas Kalinauskas, Ignas Kalinauskas, Benas Kalinauskas, Laurynas Bublys

COSTUME DESIGN – Fashion collection “Red | Green”,

Designer: Indrė Barkauskaitė

PUBLICATION – Educational book “Let there be coffee”,

Designer: Tadas Karpavičius

FASHION ACCESSORIES – Body accessory “After sin”,

Designer: Gintarė Janulaitytė

SERVICES AND SOCIAL DESIGN – Advertising column with an integrated payment system,

Designers: Mantas Velykis, Marius Kneipferavičius, Artūras Kirslys

PRODUCT AND INDUSTRIAL DESIGN – A tool for a psychologist to talk to emotionally impaired children “Families”,

Designer: Justina Stipinaitė

VISUAL IDENTITY – Visual Identity, Freiheit lofts,

Authors: Creative Manager – Ignas Kozlovas, Strategist – Justina Muralytė, Designer – Arnas Augutis, Project Manager – Elina Kondraščenko


Winner of the public voting


There was a tense struggle in the public vote, garnering a lot of your support, with close to a thousand voters voting for their audience design favorite. The winner was revealed only at the last minute. The audience’s favorite design for the multi-voice skirts became: “Souvenir notebooks, note Lithuania, Aurimas Grajauskas”. The second place goes to “Splint for wrist and forearm injuries “Exo Oro”, Gintarė Černiauskaitė”, and the third for – “Educational book “Let there be coffee”, Tadas Karpavičius”. These three Public voting finalists who received great public support will receive the awards for annual 2021 magazine subscriptions of magazines “Centras/”, who is the main sponsor of Public voting.


The organizer of the national competition “Good Design”: Lithuanian Business Forum.

The main sponsor of the competition “Good Design”: Lithuanian Culture Council.

Information sponsors: LRT, magazine “Centras/”.

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